This image is the cover for the book Profit or Wealth?

Profit or Wealth?

“A critical handbook for the beginning entrepreneur or financially frustrated business owner.” —Kevin G. Armstrong, author of The Miracle Manager

Many business owners just worry about profits and ignore business wealth building, but a business needs both. Without building wealth, the business can still go bankrupt. Unlike books which solely focus on building personal wealth, Profit or Wealth? gives business owners clear and simple rules to build business wealth . . . which can translate to personal wealth.

Profit or Wealth? takes a unique perspective on what really matters in financial statements. Percentages don’t matter. Dollars do. For example, business owners discover why looking at net profit percentages or gross margins can get them in trouble. By following the ten rules of profit and ten rules of wealth in this book, business owners can avoid the mistakes that trip up others, and build a solid, sustainable future.

Ruth King

Ruth King is a Profitability Master, an author, and has a passion for helping businesses grow profits and wealth. Ruth holds an MBA in Finance from Georgia State University and bachelor’s and master’s Degrees in Chemical Engineering from Tufts University and the University of Pennsylvania, respectively. She started the Decatur, Georgia branch of the Small Business Development Center in 1982. She also started the Women’s Entrepreneurial Center and taught a year-long course for women who wanted to start their own businesses. More recently, Ruth was the instructor for the Inner-City Entrepreneur (ICE) program in conjunction with the Small Business Administration. She is part of Jim Blasingame’s Small Business Advocate brain trusts and appears frequently on his national radio program. She has also been interviewed by the Wall Street Journal Radio Network, the Big Biz Show, and many regional and local radio programs. Ruth has appeared on MSNBC’s “It’s Your Money” program, Fox San Diego, and many other local television stations. Ruth has spoken internationally for Kohler, Carrier Corporation, Safeguard (division of Deluxe), and many other corporations and national/state/local associations. Ruth resides in Duluth, Georgia.

Morgan James Publishing