This image is the cover for the book Quitters Never Win

Quitters Never Win

The Ultimate Fighting Champion Hall of Famer tells his story in this no-holds-barred memoir—featuring a bonus chapter in this updated American edition.

In Quitters Never Win, Michael Bisping—Britain’s own Rocky Balboa—tells his life story from childhood as a British Army brat to a legendary mixed martial arts career and induction into the UFC Hall of Fame. The ultimate UFC underdog, Bisping fought his way to Number One contender three times, only to be knocked back each time. But he refused to give in, clawing his way to his first World Title shot at the age of thirty-seven—and becoming the first ever British UFC world champion.

Bisping offers fresh insights about his fighting career, never-before-told stories about his film and TV career, and a harrowing account of his fighting off attempted kidnappers while filming in South Africa. Loaded with the humor and brutal honesty that first won him a following on the television show Ultimate Fighter 3, Bisping recounts his record setting thirteen-year fight career battling the likes of Anderson Silva, Georges St-Pierre, and Dan Henderson.

Michael Bisping, Anthony Evans

Michael Bisping is a UFC Hall of Famer, former UFC middleweight champion of the world, an actor, television presenter and podcaster. During his 13-year career as a professional mixed martial artist, his attacking style and quick-witted personality made him one of the UFC’s biggest stars. He headlined 14 UFC events across the world and battled a who’s who of his era. In June 2016, aged 37, Bisping achieved his childhood dream by becoming the UFC Champion. He was inducted into the UFC Hall of Fame upon his retirement and now serves as an influential color commentator and ESPN analyst. Away from the Octagon Bisping is an actor, television presenter and the co-host of the popular Believe You Me podcast. British by birth, he now lives in California with his wife and three children.Anthony Evans has been part of the combat sports world all his life. After working as a reporter and media relations expert in boxing, he spent 12 years with the UFC, serving as PR department head and chief of content for UFC Fight Pass. Considered one of MMA’s foremost historians, Anthony also created the modern UFC Hall of Fame. A Sunday Times bestselling author, he has also written for television, radio and over 30 newspapers, magazines and media outlets worldwide. He lives in Las Vegas with his wife and son.

Diversion Books