Why are some businesses more successful than others? The most successful businesses in the world don't have complicated secrets to their success. They have one simple thing that draws success to them magnetically: a well-defined sales strategy. Jill Slupe, founder of the sales acceleration firm Verde Martin, has successfully led businesses to sales growth for more than two decades. Rule of Thumb: A Small Business Guide to Sales Strategy shares practical insights and methods you can use to accelerate sales in your own business and enjoy the success you desire. You will learn: 1) How to accurately analyze your business 2) How to identify and develop your sales goals 3) How to implement goal attaining strategies to drive revenue. 4) How to market and position your brand and more!
Jill Slupe is the author of Rule of Thumb: A Small Business Guide to Sales Strategy, and the Principal of Garage Media, Inc. A seasoned marketing pro, Jill contributes to the success of small and mid-sized businesses through the development of effective sales and business plans. Jill's foundation as a sales and business consultant can be traced back to her solid operational experience working for the US Air Force and converting 33 international and domestic operations to for-profit entities for Air Combat Command. Jill led a training center which taught operations managers at youth centers, golf courses and officer's clubs how to measure and increase sales and revenues. Currently Jill leads a consulting firm, Garage Media, which uses a sales audit system to accelerate sales for its many clients.