This image is the cover for the book eXercise Factor

eXercise Factor

Don’t fall victim to the inactivity epidemic!

The eXercise Factor will show you how to ease into the best shape of your life, regardless of your age, weight, or current fitness level. You can increase your life expectancy and significantly improve the quality of your life by the actions you take now. What’s the secret?

The secret is there is no secret! This is not about a quick fix; it is about easing your way into a long-term, sustained lifestyle. Four key drivers work together synergistically to turbo-charge your success:

* Knowledge—You can’t solve a problem if you don’t know you have one.
* Nutrition—Restrictive diets don’t work and are difficult to sustain. Instead, focus on more fresh whole foods and far less junk and processed foods.
* Exercise—It’s critical to a long, high-quality life. Get a move on and stave off major health problems.
* The X Factor—It’s arguably the most important of all, and the easy-to-remember acronym RECIPE provides its six key ingredients.

You don’t have to be fit and healthy to start. But you do have to start to be fit and healthy!

Jim Kirwan

Jim Kirwan is the founder and former CEO of TrySports, an award-winning specialty retail business. He stepped down as CEO at the end of 2012 to create Get America Moving. He has appeared on television to talk about his passion for health and fitness, including Fox 5 News in Las Vegas, NBC in Tampa & Palm Springs, Kron 4 in San Francisco, ABC in Albuquerque (including a five-part series), and of course ABC News 4 in Charleston, his hometown.

Morgan James Publishing