This image is the cover for the book Christmas at Miller & Rhoads, Landmarks

Christmas at Miller & Rhoads, Landmarks

The Christmas season is a time for traditions and, in Richmond, one particular custom reigned supreme: a family outing to Miller & Rhoads department store.


A Christmas outing to Miller & Rhoads department store revealed thousands of smiling faces waiting to enter the kingdom of Santaland- an enchanted world marked by glittering snow and intricate train displays.

From visits to area hospitals to a young man who demanded only a box of raisins, former Snow Queen Donna Strother Deekens shares her touching and humorous holiday memories from her twenty years in the gown. Kids from one to ninety-two will enjoy reminiscing with characters like the elves, Bruce the Spruce and, of course, Miller & Rhoads' legendary real Santa. Discover behind-the-scenes drama and learn firsthand what it was like to partake in this unforgettable event.

Donna Strother Deekens

Donna Strother Deekens is owner of Teapots, Treats & Traditions. She has performed professionally as an actress, soloist, entertainer and public speaker. She played the role of a "Snow Queen"? to the "Real Santa"? from 1971 to 1989 at the Miller & Rhoads department store in Richmond, Virginia. She is the author of three books, "Christmas at Miller & Rhoads: Memoirs of a Snow Queen"; "Santaland: A Miller & Rhoads Christmas"; and "Virginia's Legendary Santa Trains" (co-authored with Doug Riddell).

The History Press