This image is the cover for the book Guerrilla Deal-Making, Guerilla Marketing Press

Guerrilla Deal-Making, Guerilla Marketing Press

Secrets that empower small business owners to take on the big dogs: “You will become a better deal-maker by reading this book.” —Jim Cathcart, author of Relationship Selling

Jay Conrad Levinson’s Guerrilla books have sold over thirty million copies—because he knows how individuals and small businesses can thrive even without unlimited financial resources. In this book, he and experienced international consultant Donald Wayne Hendon team up to share one hundred very powerful tactics to empower you in any negotiating situation—whether it’s conducting day-to-day business, buying and selling, or dealing with a boss, a local politician, a homeowners’ association, an insurance company, or bureaucrats at City Hall.

“A comprehensive reference book that tells you when to be assertive, when to go on the defense, when to cooperate, and how to handle dirty tricks. I love it!” —Tony Alessandra, author of The Platinum Rule

Jay Conrad Levinson, Donald Wayne Hendon

Dr. Donald Wayne Hendon has valuable information that nobody else in the world has. He has given several thousand seminars and consulted for firms in 36 nations on six continents--from Saudi Arabia to Australia. He has made deals with executives from 54 nations, using more than 300 tactics in his repertoire. Each nation has a unique negotiating style, and Dr. Hendon knows these styles intimately--the specific tactics used the most by executives in those countries when they buy and sell, when they wheel and deal. Don trains his clients thoroughly. He gives them the power to win big--and to win often--when they negotiate with people from these nations. Contact him and become more powerful when you make deals.Jay Conrad Levinson, the father of Guerrilla Marketing, is the author of the best-selling marketing series in history. His books have sold more than 30 million copies worldwide.

Morgan James Publishing